Unless you've been living in a cave, you know that millions of Americans now use social media and networking tools like Twitter, Facebook, LinkedIn, and MySpace to stay in touch with far-flung friends and family.
The shocker? It’s not kids who are driving this trend. Studies show that adults ages 25 and up (particularly Baby Boomers) are much more likely to use services like Twitter than the 12-to-24 crowd.
That’s why social media is causing seismic changes in the ways many employers recruit new hires and communicate with their current employees. To find cream-of-the-crop candidates for your job openings these days, you’ll have to move beyond newspaper ads and job fairs. You also need to start thinking beyond paycheck stuffers and print newsletters to keep your employees updated on benefits changes, workplace policies, and other critical information.
Whether you’ve already experimented with social media, or you don’t know your tweets from your RSS feeds, we'd like to invite you to join us on Oct. 19 for a fun and informative webinar, "Social Media Secrets for HR: How to Attract the Best Job Applicants and Connect with Your Current Employees." Our two HR experts will share the best practices for using social networking tools for recruiting and employee communications. You’ll learn:
* How the leading online social media services work – from the perspectives of both HR professionals and your current (and future) employees
ABOUT THE SPEAKERS:
Jennifer Benz is chief strategist and founder of Benz Communications, an award-winning
national employee benefits communications firm based in
Jessica Lee is the editor of Fistful of Talent, a leading human resources blog focused
on recruiting and talent management issues. She also serves as senior
employment manager for APCO Worldwide, a global public relations firm based in
We hope you'll join us.